Mailchimp
Practice real Mailchimp workflows — building audience segments, setting up brand kits, creating campaigns, running A/B subject line tests, building welcome and abandoned cart automations, handling unsubscribes correctly, and reading a performance report — in a hands-on training simulation.
Educational practice environment — not affiliated with, endorsed by, or sponsored by Mailchimp.
Options
Lesson 1 is free in every option. You'll enter your email first — no password. $20 unlocks the rest of Beginner or Advanced · Crash Course is $10.
Start here
Beginner
Every step spelled out, including what each screen and field actually means. For anyone who's never opened Mailchimp before.
Start Beginner — free lesson 1 →
Advanced
The full real-world workflow with less hand-holding. Best if you've used it before or pick up new software fast.
Start Advanced — free lesson 1 →
Crash Course
Four of the Advanced lessons — the highest-value tasks in the same real workflow. Built for brushing up before an interview.
Start Crash Course — $10, free lesson 1 →
What you'll practice
Getting Set Up
- Create and Segment an Audience List
- Tag Contacts by Interest
- Set Up Brand Colors and Fonts for Campaigns
Building Campaigns
- Create a New Email Campaign
- Set Up an A/B Subject Line Test
- Schedule a Campaign for the Right Time Zone
Automation
- Build a Welcome Automation Series
- Set Up an Abandoned Cart Reminder
- Set Up a Re-engagement Automation for Inactive Subscribers
Compliance & List Health
- Handle an Unsubscribe Request Correctly
- Fix a Campaign Flagged for Spam Risk
Reporting
- Read a Campaign Performance Report
Drills & Projects
Drill
Sent As Configured →
Six real Mailchimp tasks, on an actual segment, campaign, and automation — a segment with nobody in it, a campaign with a placeholder subject line, an A/B test that answers the wrong question, and more.
🔒 Included with Mailchimp
Drill
Delivered, Not Read →
Six real Mailchimp tasks, on an actual campaign — buyers flagged inactive, a campaign with no way to unsubscribe, an email scheduled in the wrong time zone, an open rate that jumped for no reason, and more.
🔒 Included with Mailchimp
Drill
Imported, Not Consented →
Six real Mailchimp tasks, on an actual import, segment, and journey — a trade-show list ready to load, a price list for approved accounts, a welcome email before a big import, and more.
🔒 Included with Mailchimp
Drill
Inbox Triage →
A shared inbox during a lunch rotation — new messages keep arriving while you work. No account needed.
Free · No account needed